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OKS Group acquires Alden Pre-Press Services, which enables OKS to offer editorial and graphic production capabilities...
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OKS Group acquires Alden Pre-Press Services, which enables OKS to offer editorial and graphic production capabilities...
 
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OKS introduces cutting-edge solutions for Yellow Page businesses. With over 20 years of experience in the YP Industry, we deliver cost-effective, on-time and reliable solutions. As of today:

  • OKS has close to 1.3 million Yellow Pages keyed from books with publishing dates of September 2006 and later
  • OKS is processing over 125,000 newly published pages every month
  • OKS has over 40 million listings on file each having an average of 15 searchable fields with complete text of all advertisements keyed and categorized

We have a variety of solutions to suit your specific business needs. Below are examples of some of these, with detailed descriptions and samples for some.

 

 

   
     
 
Directory Keying  
 

OKS has for over 20 years provided directory publishers with yellow page keying services for any yellow page directory. Information captured includes classification (heading), advertiser name, address, phone number, ad type (UDAC) codes, price paid by the advertiser (UDAC dollar values), page number on which the ad appeared, directory code, products, services, brands, models, hours of operations, payment methods, e-mail, URL, membership, certification and more. In addition, OKS data is SIC and Geo coded and address standardized. OKS currently offers several electronic output formats including XML tagged data.

OKS employs the most accurate method for converting hardcopy and web content into value-added, searchable e-bases. Combined with proofreading, accuracy rates can reach as high as 99.998%. Our solution gives the most accurate, comprehensive and value added data through the best use of IT and human resources
 

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Geographical Linking and Segmentation  
 

The geographic location of a business determines access to customers, employees and business opportunity. For many industries, even today geographical location is a major determinant of competition and business success.

Now for the first time, OKS Group can help businesses identify appropriate markets to advertise and gain visibility based on competition and profiling prospective customers at the MSA, county, and zip code level. This combined with our full range of services and analytical tools can facilitate business growth.
 

 
     
 
 
Competitive Intelligence & Lead Sheets  
 

Key data elements such as headings, UDACs, and UDAC dollar values are aggregated into a single advertiser profile with advertisers selected from within desired geographic areas. Advertisers are gathered from across multiple directories covering that particular area.
 

 
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New Businesses  
 

Includes new businesses that are yet to advertise in ANY yellow page book. New business connects are researched and key data items are verified, including yellow page headings and key individual contact names, in addition to basic company, name and address...
 

 
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Delivery Verification and Usage Survey  
 

Using our global call centers which are integrated using the latest technology, we provide very cost effective directory delivery follow up and confirmation of receipt, giving publishers the ability to measure delivery effectiveness, which can be an important tool when dealing with advertisers.
 

 
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YP Tele Sales  
 
  • OKS offers a full range of services–starting from simple lead generation and data verification to appointment setting–all the way to completed ad sales using our US, Canadian and Indian call centers to generate sales.
  • If you become an OKS customer, we can integrate OKS products to give our and/or your telesales team extremely powerful tools to grow your revenues and profitability.
 
 
 
YP AD Graphic Production  
  OKS’ offshore Ad production solution significantly reduces operational costs without compromising the quality and delivery timelines. The offshore model also provides operational scalability without incurring significant costs. Our design solutions include Display / In-Column Ad design, Logo creation, New Ads, Revisions in existing Ads, Pagination etc.

We use industry-standard applications to produce Ads; namely Adobe CS2 / CS3, Quark, Corel Draw etc. on both MAC and PC platforms. Our solutions integrate seamlessly into client’s existing workflow system.

 
 
 
Online Publishing  
  OKS currently offers publishers’ data capture and conversion services employing the most accurate method for converting hardcopy and web content into value added, searchable databases. We offer several output formats including XML, HTML, XHTML, SGML and many more.  
 
 
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